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Agency Dictionary

Reference

nounPronunciation: /ˈrɛf.ər.əns/

In Portuguese: Referência

What does “Reference” mean?

A visual, musical, or textual example consulted as an inspirational guide or benchmark for creative work.

Etymology

From Middle French référence, from Medieval Latin referentia, a noun formed from referēns (carrying back), present participle of referō (to carry back, to relate). In creative practice the word names any work consulted as an inspiration or benchmark.

Usage note

In academic writing, a reference identifies a cited source. In design and film, a reference is any existing work used as a visual or tonal model. These two senses coexist in professional practice.

Synonyms

  • source
  • benchmark
  • inspiration
  • example
  • model

Word family

  • refer
  • referral
  • referent
  • referendum
  • dereference

Usage examples

  • Understanding that there are many impeccable works in the world that are probably on the topic you need to produce, consuming them, and using them as a reference (understand that using as a reference is not copying) ends up making you never run out of creativity.

Concept

Source editions

Where this entry comes from in the Agency editorial.

Words of the same theme

noveltynoun
The quality of being new, original, or unusual, or a unique item that catches public fascination.
Characternoun
A metal block engraved with a letter used in letterpress printing, as well as the intrinsic moral quality and strength of a person.
Impressionnoun
An indentation or mark produced on a surface by pressure, or an effect or feeling produced in someone's mind.
Buttonnoun
A physical or graphical control element that triggers an immediate action or command when pressed or clicked. In software interfaces, buttons communicate system affordances through visual boundaries and labels.
creativenoun
A person whose profession is to create, such as a designer, a copywriter or a writer. As a noun it is used mostly in the plural, creatives, for the creative professionals of a team or an agency.
briefingnoun
A concise set of instructions or background information provided to guide a project or creative assignment.
organicadjective
Relating to or derived from living organisms, biological matter, or systematically integrated natural systems.
recipientnoun
The person who receives something. In communication, the one to whom a message is addressed and who interprets it, as opposed to the sender who composes it.
Superfluousadjective
Exceeding what is sufficient, necessary, or useful.
Typographynoun
The art and technique of arranging type to make written language legible, readable, and visually appealing. It encompasses typeface selection, point size, line spacing, tracking, and spatial kerning.

Also from these editions: terms

Malandronoun
A cunning, charming rogue or hustler in Brazilian culture who navigates life with wit, agility, and improvisational ease.
Ludicadjective
Of, relating to, or characterized by play, games, and lighthearted recreation.
Disciplinenoun
The practice of training one's mind and habits to adhere to rules, duties, and self-restraint.
Polymathnoun
A person of broad and comprehensive knowledge who excels across multiple distinct intellectual disciplines.
Stigmanoun
A mark of social disgrace, shame, or prejudice associated with a particular circumstance, trait, or behavior.
Fraternitynoun
A spirit of brotherly solidarity, mutual goodwill, and shared support among individuals or groups.
Symbolnoun
A mark, sign, character, or visual emblem used as a conventional representation of an object, function, concept, or abstract idea.
Celebrateverb
To acknowledge a significant occasion, milestone, or victory with festive activities and communal joy.
Constancynoun
The enduring quality of remaining dependable, steady, and persistent in purpose or creative action over time.
Manuscriptnoun
A book, document, or piece of music written or typed by hand rather than mass printed.
Marketingnoun
The business activity and strategic discipline of promoting, selling, and distributing products or services to customers.
salutationsnoun
Formal gestures, greetings, or opening words of courteous address delivered upon meeting someone or beginning a discourse.

Also from these editions: concepts

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Cite this entry

“Reference”. Agency Wiki, Agency Brasil. Published on November 10, 2026. https://www.agencybrasil.com/en/wiki/dictionary/reference