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Agency Dictionary

Incentive

nounPronunciation: /ɪnˈsɛn.tɪv/

In Portuguese: Incentivo

What does “Incentive” mean?

A motivating factor, reward, or condition that incites or encourages an individual or business to take action.

Etymology

From Late Latin incentivum, from the Latin adjective incentivus, "that strikes up or sets the tune", from incinere, "to strike up, to sound", from in- ("in, upon") and canere ("to sing"). The original idea was of setting the pitch that others follow. Late Latin already used the adjective for what incites, and English has had the noun since the 15th century for a stimulus or motive that encourages action.

Synonyms

  • motivation
  • stimulus
  • inducement
  • spur
  • encouragement

Word family

  • incentivize
  • incentivization

Rhymes with

  • inventive
  • preventive
  • attentive
  • retentive

Usage examples

  • Not so much for the job itself, but as an incentive to start a conversation and create something together.

Concept

Source editions

Where this entry comes from in the Agency editorial.

Words of the same theme

vocationnoun
A strong innate inclination or sense of purpose toward a particular career, craft, or calling.
Consumernoun
An individual or group that acquires, purchases, or consumes physical or commercial goods and services for personal use. In marketing, consumers are studied for purchasing patterns and brand preferences.
Synchronicitynoun
The simultaneous occurrence of events that appear meaningfully related yet lack a direct causal connection.
Resiliencenoun
The capacity to withstand or recover quickly from difficulties, tough conditions, or shock.
Stigmanoun
A mark of social disgrace, shame, or prejudice associated with a particular circumstance, trait, or behavior.
clevernessnoun
The mental quality of being quick-witted, agile, and ingenious in solving specific situational problems.
collective consciousnessnoun
The set of beliefs, ideas and feelings shared by the members of a society, which exists beyond any single person. By extension, what a community knows and repeats in common.
Abyssnoun
A deep or seemingly bottomless chasm, either in physical geography or metaphorical psychological depth. It evokes feelings of unfathomable emptiness or existential peril.
Adversitynoun
A state of severe hardship, difficulty, or misfortune that tests resilience and moral endurance.
Affectnoun
An expressed or experienced emotion, feeling, or visceral response to a stimulus in psychology and philosophy.
Anesthetizeverb
To administer an anesthetic to eliminate physical feeling, or figuratively to numb emotional or critical awareness.
anesthetizedadjective
Deprived of physical sensation or feeling, often used figuratively to describe dullness or emotional apathy.

Also from these editions: terms

Autodidacticadjective
Relating to or characterized by self-directed instruction, independent learning, and mastery without formal mentors.
Captivatingadjective
Capable of attracting, holding, or enchanting interest and affection through irresistible charm or aesthetic power.
Conservatoirenoun
A specialized academy or college devoted to the study and master instruction of music or other performing arts.
Copywritingnoun
The professional activity of writing persuasive text and scripts for marketing, branding, and advertising campaigns.
Cynicaladjective
Believing that people are motivated purely by self-interest; expressing distrust, sarcasm, or skepticism regarding human sincerity.
Guitaristnoun
A musician who plays the guitar with technical skill and artistic interpretation.
Instinctiveadjective
Prompted by natural instinct or innate impulse rather than conscious reasoning or learned habits.
Millisecondnoun
A unit of time equal to one thousandth of a second.
Palettenoun
A chosen range or set of colors, sounds, or stylistic elements used by an artist or brand designer.
Protagonistnoun
The principal character or leading figure in a dramatic production, novel, or historical movement.
Voiceovernoun
A piece of spoken narration in a movie, broadcast, or commercial spoken by an unseen narrator.

Also from these editions: concepts

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Cite this entry

“Incentive”. Agency Wiki, Agency Brasil. Published on November 11, 2026. https://www.agencybrasil.com/en/wiki/dictionary/incentive